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A 2015 study from the City University of New York went so far as to say a woman holding a red laptop was found to be more attractive by men than a woman holding a gray one

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I collected my order in store and one of the assistants was wearing it with white trainers, which I thought looked fab

Perfect for brides, weddings, and elegant soires, this dress captures the essence of romantic evenings and cherished moments

According to Adam Rogers from Wired the disparity is caused by your brains trying to correct for the sunlight, which means that everyone who sees a white-gold dress is being fooled by their own brain

29 Jun Mother of the Bride Dress Etiquette A Q&A Guide to Selecting the Perfect Dress for Mom Mother of the Bride dress etiquette is incredibly important to keep in mind when picking a dress that makes her feel beautiful and elegant