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It also helped solidify TAG Heuer’s reputation for quality and precision
CASE: Stainless steel
and best of all
Movement has been regulated to an average of +-20s/day
Dimensions: 6 x 15
Cartier Must de Cartier Tank Vermeil “Discor Dial” Cartier-serviced Manual LM (circa early 1980s) NV It also helped solidify TAGWHY WE CURATED IT: The importance of the 70s Tank Must is often overlooked. Instrumental in saving Cartier 50 years ago when the economic boom of post WWII France faded, and with it, demand for luxury. Cartiers solution? Make accessible versions of the (otherwise full gold) iconic Tank LC but in gold plated sterling silver, and fitting them with Swiss quartz calibres. This took the market by storm and kept Cartiers watch business afloat, unlike much