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Model: De ville
new strap has always been fixed
Size: 36X43
This specific piece comes with a very crayonish grey dial
Model: 7741-5140
Exaequo Softwatch “Dali” 2nd Series White Gilt (circa 1990s) other Model: De villeWHY WE CURATED IT: At first glance, a Cartier Crash alternative. But really its own thing with its own origin story, cult following and a bit of a cultural phenomenon. First launched in 1990 by Swiss brand Exaequo, it was a nod to the soft melting clocks in Salvador Dalis paintings. As the iterations progressed, the brand got bolder and printed Dalis signature on the dial, which was both the companys downfall and the one move that inadvertently
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