It allows you to build a deck full of creatures that would work better when mashed together into one giant creature
Orientalist influence in literature ranges from Samuel Taylor Coleridges fantastically fictional poem Kubla Khan (quoted on Sacred Nectar) to George MacDonald Frasers more historically grounded but plenty prurient Flashman series, about a fictional Victorian-era English army officer who sleeps his way around the world

Dragon Jungle King" #021 "Baby Dragon" #023 "Gaia the Dragon Champion" #024 "Thousand Dragon" #025 "Yamatano Dragon Scroll" #026 "Petit Dragon" #027 "One-Eyed Shield Dragon" #029 "Parrot Dragon" #030 "Harpie's Pet Dragon" #031 "Sky Dragon" #032 "Lesser Dragon" #033 "Fairy Dragon" #034 "Twin-Headed Behemoth" #035 "Mystical Elf" #036 "Time Wizard" #037 "Rogue Doll" #038 "White Magical Hat" #039 "LaMoon" #040 "Lucky Trinket" #041 "Genin" #042 "Fairy's Gift" #043 "Magician of Faith" #044 "Ancient Elf" #045 "Maha Vailo" #046 "Musician King" #047 "Eldeen" #048 "Lady of Faith" #049 "Ill Witch" #050 "Maiden of the Moonlight" #051 "The Stern Mystic" #052 "Neo the Magic Swordsman" #053 "The Unhappy Maiden" #058 "Exodia the Forbidden One" #059 "Saggi the Dark Clown" #060 "Dark Magician" #062 "Curtain of the Dark Ones" #063 "Kamionwizard" #064 "Nemuriko" #065 "Necrolancer the Timelord" #067 "Phantom Dewan" #068 "Akakieisu" #069 "Masked Sorcerer" #070 "Fairywitch" #071 "Ancient Sorcerer" #072 "Sectarian of Secrets" #073 "Mystic Lamp" #074 "Boo Koo" #075 "Skull Knight" #076 "Cosmo Queen" #077 "Mask of Shine & Dark" #078 "Magician of Black Chaos" #079 "Dark Elf" #081 "Witch's Apprentice" #082 "Sorcerer of the Doomed" #083 "Lord of D." #085 "Hannibal Necromancer" #086 "The Illusory Gentleman" #087 "Dark Magician Girl" #088 "Flame Manipulator" #089 "Dryad" #090 "Tao the Chanter" #091 "Spirit of the Mountain" #092 "Gemini Elf" #093 "Leo Wizard" #094 "Rock Spirit" #095 "Injection Fairy Lily" #096 "Spirit of the Winds" #098 "Hurricail" #099 "Kazejin" #100 "Aqua Madoor" #101 "Shadow Specter" #102 "Skull Servant" #103 "Zombie Warrior" #104 "The Snake Hair" #105 "Armored Zombie" #106 "Dragon Zombie" #107 "Clown Zombie" #110 "The 13th Grave" #111 "Fiend's Hand" #112 "Blue-Eyed Silver Zombie" #113 "Temple of Skulls" #115 "Fire Reaper" #116 "Mech Mole Zombie" #117 "Phantom Ghost" #118 "Flame Ghost" #119 "Wood Remains" #120 "Dark Assailant" #121 "Yaranzo" #122 "Three-Legged Zombies" #123 "Shadow Ghoul" #124 "Magical Ghost" #125 "Corroding Shark" #126 "Skelgon" #127 "Bone Mouse" #128 "Dokurorider" #129 "The Wandering Doomed" #131 "Ghoul with an Appetite" #132 "Patrician of Darkness" #133 "Moon Envoy" #134 "Giltia the D

This proved to be a vast improvement over the starter decks released in Duel Monsters
Its not a massive set, but what it lacks in size, it makes up for in identity
Popular characters Sets featuring Charizard, Pikachu, or Eeveelutions tend to perform better